Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
TALENTLOOP
Project type
Research-led brand launch concept
Role
Research & Creative Strategist
Summary
For most creatives, finding collaborators is a scattered process, and this project brings it together into a single platform built on trust. Surveys and interviews revealed that creatives weren't short on platforms. They were short on people they could rely on, which is why most turned to school and friends instead. From these findings came TalentLoop's value proposition, core features, and a mock website, all positioning the platform as a trusted network rather than another portfolio site.
Research Indications
All 7 participants rated their likelihood of using TalentLoop 9 out of 10 or higher. They also responded positively to the matchmaking features, supporting our decision to make finding compatible collaborators central to the concept.
